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Copywriter/Designer living and working in Singapore. Dreaming of traveling to Italy, publishing a children's book some day and being able to quit my job for a freelance career in writing. I'm going international folks! I'm now offering my copywriting and editing services to anyone, anywhere. Just let me know what's required and I'll send you a quotation in Singapore dollars. Want to see some samples? Email me at the link above. This site is best viewed in Safari. Quips & Quotes Stay hungy. Stay foolish. Stewart Brand as quoted by Steve Jobs. I'm promiscuous when it comes to bookstores. Lewis Buzbee in The Yellow-Lighted Bookshop. Good friends, good books and a sleepy conscience. This is the ideal life. Mark Twain You gotta stop wishing your wishbone where your backbone has to be. Elizabeth Gilbert, author of Eat Pray Love Bibliophiles & More Illustrated Blogs Really Good Food Stuff I Like Other Cool Folk Drop me a comment if you know of any good sites I should include here. Thanks! Random Books Archives Links        ![[ Registered ]](http://www.designindigo.com/images/button.gif)  |
Sunday, April 27, 2008 Well, I never...
Had a client reject all 3 concepts for an annual report design because they were 'too creative'. Can you believe that? Too creative?! He tossed out everything, changed the theme again, and said he wanted something more conventional. This translates to safe, boring and one that his secretary could probably do in Microsoft Word.
Didn't know whether to laugh or cry. And they weren't anything too avant-garde or 'unconventional' either. One involved the use of different textures, one had interesting packaging and one was quite conventional but with a clever title to positively introduce their past year's efforts. Note: Re-did them, re-presented the new idea and client loved it. Sigh! Labels: Work # posted by indigo : 9:18 PM |
